Denim is where my heart's at, so naturally it's my niche.
Casual & complementary pieces come with the territory as well.
I work in the women's & kid's markets with two different types of denim brands:
Brands that are already considered conscious.
(Many of these rate at a 4 or 5 from Good On You's rating system).
Brands that have shown interest in becoming more conscious but have not implemented enough systems and business practices.
(Many of these rate at a 2 or 3 from Good On You's rating system).
My
I
work with these brands only furthers their mission of being a well-rounded, holistic company.
help these brands improve in the areas most important to them. We work together to drive the business in a better direction for people, animals, and our planet.
&
01
Design:
Technical & Creative
01.
Design: Technical & Creative
All things creative! Do you have an idea but aren't sure where to go from there? Does the design department need help in PD?
I offer:
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Product development from ideation & inspiration, mood & trend boards, rough sketches, assortment plans, CAD technical sketches, tech packs, sourcing, samples, and ongoing communication with factories.
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I won't leave you hanging at the marketing stage! My relationships with agencies and independent contractors will help you with marketing strategies and beyond.
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Additional design & research services: stand-alone trend research & trend boards
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Full collections, one-off's & mini collections built around a conscious design approach & philosophy
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Core branding: name, DNA, mission, purpose, values, etc
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Choosing to work with a denim-focused designer takes away the guesswork of the true niche that is denim instead of working with a general designer. This saves you and your team precious time getting ideas turned into products and into your customer's hands
02
Consultation
02
Consultation & Design Approach
This revolves around your brand's intentions, goals and vision. Whether you need direction on how to become a more ethical brand or help implementing circular systems, I step in and provide:
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1:1 strategy sessions
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Assortment plans and brand assessments
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Education about why your brand should pivot to better systems & business practices
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Ideation for customer communications and digital content
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Getting help with brand direction can be the catalyst for growth as it provides clarity. The conscious fashion sector can be difficult to navigate but with the right person and a holistic approach, you can get your ideas to market with stronger values than the industry norm.
03
Certification
03
Certification
Looking to gain customer trust? Vague sustainability claims are all too common, however, people are becoming increasingly aware of greenwashing. In this area:
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I help your brand or the design department identify which sector of conscious fashion is the focus along with which areas of change are the most feasible to start with. Then we narrow down which 3rd party certification(s) would be the best fit.
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Download my conscious fashion directory
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Outsourcing the process of ongoing communication for these processes enables you to focus on your priorities and not lose time as I become the liaison between you and the organizations
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Utilizing & implementing 3rd party certifications helps people understand which parts of conscious fashion are a brand's highest values. This increases conversion rates and lowers customer acquisition costs because of upfront, clear verification and transparency
the process
Please complete a Project Intake Form.
This enables me to get a feel for the needs and scope of the work. After that, we'll have a call and chat about your goals or where the PD department needs help.
If you feel we are a great fit and would like to work together, we'll sign a contract and the fun begins!
Pricing is dependent on the number of styles, size of project, etc. Contact me and we can chat about your business goals and needs!
in the mean time
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